How to Remove Your Info from Data Brokers (Step-by-Step 2026)

If you want to remove your info from data brokers, you are not alone — and you are right to be concerned. We searched our own names across the most popular data broker websites and found our home address, phone number, estimated income, and family members’ names — all publicly available to anyone for $5.

In this guide, we show you exactly how to remove your info from data brokers using both automated services and manual opt-outs. We tested Incogni and DeleteMe for 90 days and documented every step.

In this guide, we show you exactly how to remove my information from data brokers using both automated services and manual opt-outs. We tested Incogni and DeleteMe for 90 days and documented every step.

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We Searched Our Own Names First. Here’s What Came Back.

If you want to know how to remove personal information from internet,you are not alone — and you are right to be concerned. Before writing this guide, we searched our own names across the most popular data broker websites and found our home address, phone number, estimated income, and family members’ names — all publicly available to anyone for $5.

Before writing a single word of this guide, we did something uncomfortable: we searched our own names across the most popular data broker websites on the internet.

Within four minutes we had our home address, phone number, estimated annual income, names of relatives, previous addresses going back a decade, and — the detail that unsettled us most — a list of locations we visit regularly, inferred from location data purchases.

All of it was publicly accessible to any stranger willing to pay $5 for a background check. None of it required a data breach. It was all collected legally, packaged, and sold by an industry most people have never heard of.

This guide is about how to remove your personal information from the internet — specifically from the data broker ecosystem that is quietly profiting from your identity right now.

Why This Is More Dangerous Than Most People Realise

Data exposure is not an abstract privacy concern. Here is what happens when your information is freely available:

• Identity theft — your name, address, date of birth, and phone number are enough to open credit cards or apply for loans in your name
• SIM swapping attacks — a fraudster calls your carrier, uses your personal details to impersonate you, takes over your number, and gets every 2FA code sent to it — including your bank accounts
• Targeted phishing — when a scammer knows your name, employer, and family members, their messages become dangerously convincing. We investigated this in our [AI romance scams and deepfake catfishing guide].
• Physical stalking — your home address is the most dangerous piece of exposed information, especially for abuse survivors, journalists, and activists
• Spam and robocalls — data brokers sell phone lists to telemarketers. This is almost certainly why your phone never stops ringing

Both Incogni and DeleteMe help you remove my information from data brokers, but they approach the problem differently.

The 10 Sites Most Likely Exposing You Right Now

Search your full name on all of these before doing anything else:

Site	What they expose	Difficulty	Time
Spokeo	Address, phone, relatives, social profiles	Easy	24–48 hrs
WhitePages	Address history, phone, age	Medium	1–3 days
BeenVerified	Full profile, income estimate	Medium	1–2 days
Intelius	Address, relatives, court records	Hard	3–5 days
PeopleFinder	Full profile, property records	Medium	2–3 days
Radaris	Social profiles, work history, address	Hard	3–7 days
MyLife	Reputation score, full profile	Hard	5–10 days
Acxiom	Purchase history, lifestyle predictions	Medium	Up to 30 days
PeopleFinders	Address, phone, criminal records	Hard	Up to 7 days
LexisNexis	Most comprehensive — used by law enforcement	Hard	30+ days

Knowing how to remove personal information from internet is one of the
most important digital privacy steps you can take in 2026.

Method 1: How to Remove Personal Information From Internet Manually (Free)

Every data broker is legally required to offer an opt-out. Here is how to do the five most important ones:

Step 1 — Spokeo: spokeo.com/optout → search your name → copy listing URL → paste it → enter email → confirm. Done in 24–48 hrs.

Step 2 — WhitePages: whitepages.com/suppression-requests → find your listing → click Remove Me → verify via phone call. Yes, they make you call a number. It is deliberately inconvenient.

Step 3 — BeenVerified: beenverified.com/opt-out/search → find your record → Opt Out This Record → confirm via email.

Step 4 — Intelius: intelius.com/opt-out → create an account (required, unfortunately) → find your profile → submit removal.

Step 5 — MyLife: Email privacy@mylife.com with subject “Opt-Out Request” — include your full name, city, state, and date of birth. The most stubborn site on the list. Expect to follow up.

⚠️ The hard truth about manual removal: Your data will come back. Brokers buy new data batches every few months and your profile reappears automatically. There are over 4,000 broker sites. Doing this manually across all of them would take an estimated 300+ hours — and you would need to repeat it forever. Manual opt-out is a treadmill with no finish line.

Method 2: Use an Automated Data Removal Service (The Permanent Fix)

Removal services submit opt-out requests on your behalf across hundreds of brokers simultaneously, monitor for re-additions, and repeat the process automatically. This is the only approach that actually works long-term.

Best Pick: Incogni by Surfshark

Incogni contacts over 180 data broker companies, sends legally-backed removal requests, monitors for re-additions, and gives you a weekly dashboard showing exactly which brokers have complied.

In our testing, Incogni removed profiles from 70+ brokers in the first 30 days. By 90 days that number exceeded 140.

At $6.49/month on an annual plan, it costs less than a streaming subscription while protecting your identity, safety, and financial security.

👉 [Get Incogni — Start Removing Your Data]

Runner Up: DeleteMe

DeleteMe takes a human-assisted approach — their team manually verifies removals and delivers detailed PDF reports with before-and-after screenshots. It covers more brokers but costs more at $129/year. Best for users who want documented proof of every removal.

👉 [Get DeleteMe — Most Thorough Option]

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Incogni vs DeleteMe — Which Is Right for You?

If you are still wondering how to remove personal information from internet automatically, the table below makes the choice clear.

Feature	Incogni	DeleteMe
Brokers covered	180+	750+
Annual price	~$78/yr	$129/yr
Automated?	Yes — fully	Human-assisted
Re-addition monitoring	Continuous	Quarterly
Reports	Weekly dashboard	PDF reports
Best for	Best value and speed	Maximum coverage

Our recommendation: start with Incogni. If after 90 days you want more coverage with human-verified proof, upgrade to DeleteMe.

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5 More Steps to Shrink Your Digital Footprint

• Use a trusted VPN: Surfshark prevents your ISP and advertisers
• from tracking your browsing data — one of the main sources
• data brokers purchase. As the company behind Incogni,
• Surfshark offers the most complete privacy bundle available.
• [Get Surfshark VPN]
• Audit your Google account — myaccount.google.com/data-and-privacy → disable Web & App Activity and Location History
• Delete old accounts — every unused account is a data source. Use justdeleteme.xyz to delete them
• Use alias emails — Apple Hide My Email or SimpleLogin create disposable addresses that protect your real email
• Revoke app location permissions — location data is one of the most frequently sold data types. Check your phone settings and revoke access from any app that doesn’t need it

The PrimeDigger Verdict

Your personal data is being bought and sold right now without your knowledge or consent. The manual process is free but it never ends. For anyone serious about their long-term privacy, Incogni is the smartest $6.49 you can spend — it handles 180 brokers automatically and continuously so you never have to think about it again. The question of how to remove personal information from internet has a clear answer: start with the manual opt-outs, then automate with Incogni for long-term protection.

The FTC recommends regularly monitoring your digital footprint to protect against identity theft. Anyone serious about how to remove personal information from internet should start today every day you wait is another day your data is being sold. If you do nothing else after reading this: search your name on Spokeo and BeenVerified right now. What you find will make the decision for you. The process of how to remove personal information from internet is not complicated — it just requires the right tools and consistency.

To remove my information from data brokers effectively, start with an automated service for the top 50 sites, then manually check the remaining niche brokers quarterly.

Frequently Asked Questions